Wednesday, June 20, 2012
World's Most Valuable Boarding Card from Austrian Airlines
"World's most valuable boarding card" is one of my favorite ongoing promotions by an
airline. Austrian Airlines wanted to
promote a free stopover in Vienna, similar to Iceland Air and others, but Austrian
took the extra step of turning their boarding pass into a tourist discount
card. Discounts are available at numerous
attractions, shops, and restaurants around town. Here’s the current list. The promotion has extended to other Austrian
destinations too. If you are going to
Vienna (my favorite capital in Europe), I recommend their Vienna Card too.
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